Advertising – How to Find Your Target Audience
Who is your target audience? They also come in other names, such as target market and target customers. They all mean one thing, though: they are the reasons why you…
5 Reasons Your Business Should Undergo a Digitalised Transformation
Regardless of which area or sector one belongs to, to blossom with the present business front line, accepting the arising trends, technologies and cultural shifts are important. On the off…
Importance of Forensic Accounting in Countries of Business Opacity: A Means to End Fraud
Introduction When hearing about Enron, Conrad Black, Kimberly Rogers or WorldCom, one will definitely think about theft, bribery and fraud. The key word here is “fraud”; where many studies have…
Can Biopesticides Developers’ New Agricultural Products Address Challenges of Water Scarcity?
Global warming, deforestation and other issues are changing the climate and threatening water shortages in some places and too much water in others. This has enormous implications for flooding some…
The True Scope of Agriculture
Agriculture has been the primary occupation of human beings, and that too a very important one. It provides a variety of products – crops – that are essential for humankind.…
Accounting and Tax Services Can Take a Weight Off Your Mind
We all worry about tax returns, but sourcing accounting and tax services from a reputable company can be invaluable in minimising that worry. People in creative industries often don’t have…
Top 10 Small Business Ideas for 2012
Starting a small business takes a lot of planning and the ability to execute your business plans. Though it doesn’t require a big capital for a small business however you…
Local Search Popularity Will Lead to Greater Local Advertising Opportunities
According to BusinessWeek, 55% of consumers used a search engine to find out about a local business in 2005. That number is expected to increase significantly this year and next.…
How Pay-Per-Click Advertising Can Help During a PR Crisis
When a person thinks about pay-per-click advertising, the first thoughts might be that it is used to drive traffic to a website. The ad has no charge until someone click…
Top Five Accounting Software Programs
The days of handwritten ledgers are long past. These days, if you want accurate records and payroll, you turn to a viable computer solution to keep your business running smoothly.…